Strategy - News & Stories - Digitizer
Google outlines new privacy-focused ad targeting strategies that will replace tracking cookies, relying on artificial intelligence and first-party data. Targeting Ads Without Third-Party Cookies Google's plan to phase out third-party cookies in Chrome is part of a broader strategy to create a Privacy Sandbox with open standards to track users while…
In search engine optimization (SEO), where the focus often turns to the latest trends and advanced tactics, the foundation of good technical SEO is often overlooked. They almost reminded us of this one from Google. Martin Splitt, Gary Illyes and John Mueller from Google's Search Relations team explained that…
On November 2, Google began rolling out the November 2023 Core Update, the second major change to its search algorithm in as many months.
Google's mobile-first indexing initiative that began seven years ago is now over, according to Google. "This was a debt...
Social networks have become a global market, making stores on these platforms indispensable for businesses looking for expansive reach and visibility.…
Google's Search Generative Experience is still in the experimental phase and is currently only available in the USA. SGE...
Since the launch of Google in 1998, this search engine has been the leader in online searches. Many questioned the complex algorithms…
Instagram has confirmed that it may soon allow users to post Instagram Reels of up to 10 minutes, entering the race…
The end of summer is usually the period when Google "surprises" us with new updates that not so rarely lead to major changes in...
Numerous changes brought to us by the year 2023 have also raised some questions about the importance of current practices. One of those…
Google introduced its long-awaited Core Update in August 2023, a significant step towards improving the quality of search results.…
Have you ever wondered if Google uses SEO tool results for ranking? We wanted to find out that…
While the race for the fastest possible development of services based on artificial intelligence continues, companies are trying to take their positions on…