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Google's third-party cookie-free ad targeting plan

Google outlines new privacy-focused ad targeting strategies that will replace tracking cookies, relying on artificial intelligence and first-party data. Targeting Ads Without Third-Party Cookies Google's plan to phase out third-party cookies in Chrome is part of a broader strategy to create a Privacy Sandbox with open standards to track users while…

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Technical SEO always comes first

In search engine optimization (SEO), where the focus often turns to the latest trends and advanced tactics, the foundation of good technical SEO is often overlooked. This one is almost...

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Google's third-party cookie-free ad targeting plan

Google outlines new privacy-focused ad targeting strategies that will replace tracking cookies, relying on artificial intelligence and first-party data. Targeting Ads Without Third-Party Cookies Google's plan to phase out third-party cookies in Chrome is part of a broader strategy to create a Privacy Sandbox with open standards to track users while…

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Technical SEO always comes first

In search engine optimization (SEO), where the focus often turns to the latest trends and advanced tactics, the foundation of good technical SEO is often overlooked. They almost reminded us of this one from Google. Martin Splitt, Gary Illyes and John Mueller from Google's Search Relations team explained that…

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Google Bard expansion to Europe

While the race for the fastest possible development of services based on artificial intelligence continues, companies are trying to take their positions on…

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